Amaarae
Amaarae
Amaarae
Amaarae
Amaarae
Amaarae
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Amaarae

Neo-Latin/R&B, Ghana
Booker: Jan Bouwhuis
+31 (6) 45789882 - jan@blipagency.com
Territory: Netherlands
An instantly recognizable, mellifluous and sultry voice, earlier this year​ Amaarae returned to share a gorgeous dancehall-inflected riddim ‘LEAVE ME ALONE’ and an anthemic, sexy single ‘FANCY’. As visually experimental as she is sonically, these tracks also dropped alongside incredible videos - for ‘Leave Me Alone’, an illustrated adventure drawn and designed by the NY based director, editor and 2D compositor Gianluigi Carella, that took reference from Lewis Carroll’s Alice’s Adventures in Wonderland, and for ‘FANCY’, a David Nicol-Sey directed video blending cyber nostalgia, punk, rave and more, with a fierce all female cast.

An instantly recognizable, mellifluous and sultry voice, earlier this year Amaarae returned to share a gorgeous dancehall-inflected riddim ‘LEAVE ME ALONE’ and an anthemic, sexy single FANCY. As visually experimental as she is sonically, these tracks also dropped alongside incredible videos - for ‘Leave Me Alone’, an illustrated adventure drawn and designed by the NY based director, editor and 2D compositor Gianluigi Carella, that took reference from Lewis Carroll’s Alice’s Adventures in Wonderland, and for ‘FANCY’,  a David Nicol-Sey directed video blending cyber nostalgia, punk, rave and more, with a fierce all female cast. 

Bronx-born and raised between in Ghana, AtlantaGeorgia and Hackettstown, New Jersey, Amaarae’s cross-cultural experience is the driving force behind her deeply experimental ethos. Her effortless blend of African drumsHip HopNeo-Soul and Alté has catapulted her into the limelight gaining her fans in the likes of PitchforkThe Faderi-DHungerDazed, BurberryMarniBillboardGal-demHypebeastNPRBella Hadid and more. <>

 

Embraced and endorsed by the exciting melting pot of exuberant creativity that is Nigeria’s Alté scene, Amaarae is all about female empowerment and puts her West African heritage and influences at the core of everything she does. A songwriter, singer, producer and engineer, Amaarae is DIY to the core. From selling mixtapes to her highschool classmates, to throwing herself into learning the ins and outs of the production and engineering process and founding her own independent record label - the Ghana based Golden Child Entertainment Ltd - Amaarae is a rare, authentic and inspiring talent. 

 

Since the release of her debut EP Passionfruit Summers in 2017 and recent releases including the sexy alternative R&B jam ‘Like It’, the groovy Afro-disco inspired ‘Spend Some Time ft Wande Coal’ and a powerful feature on Odunsi’s album cut ‘body count’, she has fast become one of the world’s exciting artists garnering a cult following on the African continent and throughout the diaspora playing shows in LagosLondonLos Angeles and New York; and collaborating with the likes of Cruel Santino on ‘Rapid Fire’, Stonebwoy on ‘Pepper Dem’ and Kojey Radical on his 2019 EP Cashmere Tears via the single ‘Sugar’. 


The Angel You Don’t Know is out now: https://platoon.lnk.to/the-ang…

Sometimes sexy, sometimes anarchist, sometimes sad and other times playful, this impressive project recently tipped by The GuardianPitchforki-DElleThe Line Of Best FitDazedThe FADER and more speaks volumes on the talent of an artist in their sonic prime. Where tracks like ‘D*A*N*G*E*R*O*U*S*’ and ‘CRAZY WURLD’ are pop-punk anthems, 3AM mixes Progressive HouseAfrobeats and Psychedelic Disco, the Kojey Radical and Santi assisted ‘JUMPING SHIP’ is inspired by the Baile Funk and Garage records of the early 2000s and HELLZ ANGEL pays homage to and samples Hi-Posi’s Japanese Club Pop Hit “Bokude Haritai”. ‘SAD GIRLS LOVE MONEY’ is a killer Afro-Pop take on amapiano and FANTASY is Amaarae’s Neo-Latin/R&B take on records like Product G&B’s “Cluck Cluck” or “Maria”.

A  genre blending project that sees her push her personal boundaries both sonically and visually with faster tempos, ballsier lyrics and edgier textures and tones, premise of the record goes through the mind of a woman with multiple personality disorder - sonically sticking to the script offering both high-energy club bangers and low-vibrating mood shifters.

Speaking on The Angel You Don’t Know, Amaarae says:

  “With this new project, this new chapter in my musical journey, I feel so incredibly alive. I strived to colour outside of the afro-pop parameters and re-define for myself what it means to create African music. What I loved most about this album is that I get to take all the influences that have shaped me and translate them into a completely new way to demonstrate my skill set. In many ways people are getting to know a really delicate, multifaceted version of me - my mission is that they meditate on it, enjoy it for what it is and allow some of these records to be the soundtrack to some beautiful memories in their lives.”


Booking Info

Booker

Jan Bouwhuis
+31 (6) 45789882
jan@blipagency.com

Territory

Netherlands